Trade shows play an integral role in fostering innovation and entrepreneurship. The future of trade shows may hinge on a

Pre-show engagement is a great way to build excitement and create meaningful connections, increasing booth foot traffic by 82%.

Trade shows offer a unique opportunity for businesses to connect with sponsors, partners, and other key stakeholders in a face-to-face...

I’ve read some interesting facts about the future of trade shows, specifically regarding the legacy generation of attendees versus the...

The event industry is ripe for disruption, and ChatGPT has the potential to revolutionize planning, execution, and engagement for event...

Event engagement is key to the success of any event. These strategies can help you create memorable experiences and keep attendees coming...

We are enjoying in-person events again, but we are finding that much of the technology the event industry was forced to adapt during the...

Gone are the days of just throwing together an event and hoping that the people who show up will be a good match for your exhibitors. Not...

Many show management companies are offering one-on-one meetings as an added benefit for exhibitors. This presents an extraordinary...

Maintaining a social media presence as a means of connecting with event attendees is one of the most effective ways to increase...

Future of events - man holding a tablet with people standing on it and a networking vibe